SOREN Founder Sale SOREN Momentis on the wrist

Founder Sale

Swiss Made,
at an honest price.

Now up to 15% off, including a free adjustment tool.

4.8 / 5. Based on verified reviews

Shop the sale

Founder Sale

Swiss Made,
at an honest price.

Now up to 15% off, including a free adjustment tool.

4.8 / 5. Based on verified reviews

Shop the sale

Discover our watches. Swiss made, honestly priced.

Swiss precision, made to last.

SOREN combines Swiss precision with timeless design. Every detail is considered, every choice intentional — made to last.

Designed with intention. Made to be worn.

SOREN starts with the details that matter. From the movement within to the finish on the wrist — every element is carefully considered and intentionally designed, built on Swiss precision.

Watchmaker working on a SOREN

Craftsmanship

Made in Switzerland

Every SOREN watch runs on a Swiss movement, assembled and regulated in Switzerland. Swiss Made isn't a marketing term but a legal standard, and every watch we make meets it.

Jonas Boon, founder of SOREN

The founder

Built by Jonas

At seventeen I was looking for a Swiss Made automatic watch at a fair price. It didn't exist. So I built it myself, without a retail chain, without a logo markup, sold straight to you.